You’re going to discover what language you need to use to market to landlords and convert more business.
Forget EVERYTHING you’ve ever learnt about branding and marketing in the past, and start using clever tactics to make your potential landlords pay attention to what you have to say.
You’ll complete market research for your location that will make you one of the most knowledgeable agents in your area!
I’ll give you the EXACT survey documents you’ll need and templates for completing this research properly.
Be prepared for some light-bulb moments in this week!
Do you feel like you’ve got way too much competition?
Is your market SATURATED by other agents?
In this module you’ll discover what it takes to be different to your competitors. And by different, I mean DIFFERENT!
It’s not enough to have your point of difference something like: “we offer outstanding communication” or “we have a zero tolerance for rent arrears”.
Not cool.You need to be really different and you need to know what your differences are so you can blow your competition out of the water!
Is your website bringing in new landlord leads for you?
In this week, you’ll learn about simple strategies that improve the number of landlord leads your website brings you… WITHOUT having to spend more on Google Marketing!
A few little tweaks on your website and it could be doubling the number of leads it already brings you!
If you have a “blog” section on your website, but it never seems to bring in new business for you, this week will change all that!
You’ll discover how to use blogging to generate more enquiries from landlords and EXACTLY how to write a blog.
Learn the 4-point FORMULA for a brilliant blog article, and then what to do to make it generate new leads into your business.
Email marketing is still the most powerful marketing tool available to us in the Real Estate space. So it’s very important you know the best ways to use this tool. That’s why this week’s training is ESSENTIAL.
So, if you’re not generating new enquiries from people on your email list, you're going to learn how.
In this module, you'll discover the 5-point formula for a great marketing email, how to get your email marketing to convert more landlords AND some technology hacks to make this easy
Having a communication and marketing plan is KEY for growing your rent roll. So in module 6, you’ll create yours.
Together, we’ll map out the ideal formula for your social media strategy, your blogging schedule, your email marketing and your content creation.
And, although it might sound like you’re going to be getting crazy busy doing all this stuff, I’m going to show you how to totally HACK this process and make it waaaaaaaay easier than you thought.
Once you’ve got that communication and marketing plan in place, you’re going to be set up and ready for sustainable, reliable growth!
My favourite way to get new business is through referrals. But sometimes it’s really hard to convince people to refer to you. Especially if they don’t know you yet.
So, we’re going to create a clear partnership/referral marketing plan for your business, so you can partner with your favourite businesses and work with them to bring in new landlord leads.
I’ll give you EXACT SCRIPTS, partnership marketing ideas, step-by-step plans on how I have created partnership marketing plans in my own business, and I’ll show you how to get this happening in your business too, so you get HEAPS more referrals coming in!
One word: Facebook.
This week is about how to use Facebook for generating new leads. I’ll step you through the exact process I use in my business, the software, the scripts and the tools I use to AUTOMATE my Facebook marketing. It really is saving the best ‘till last.
If you’ve wanted to generate leads through Facebook, this is the training you’ve been waiting for.